Our Story

Real. Distinctive. RubyJade.

RUBYJADE was born from a simple belief — that what you wear should be chosen with intention. Not simply because it’s on trend, but because it speaks to who you are.

With over 25 years of experience across fashion, accessories and jewellery buying, RUBYJADE brings a buyer’s eye to every piece. It’s not always the most expensive thing in the room that makes an impression. It’s the piece that feels right — the way it catches the light, the way it sits against the skin, and the way it works with everything else you wear.

A Buyer’s Eye. An Independent Spirit.

RUBYJADE starts with a point of view.

Real gold and sterling silver sit alongside pearls, gemstones and personalised pieces in an edit that brings fine and fashion together. Enduring pieces meet something less expected — chosen for their quality, character and the way they can become part of your own style.

Being independent allows RUBYJADE to remain considered and hands-on, from what makes it into the collection to how your order arrives.

What We Stand For

Real Materials — real gold, sterling silver, pearls and gemstones, with materials always clearly identified.

Strong Product — chosen for how it looks, feels and wears, not simply how it photographs.

Personal Service — intentionally hands-on, because what you choose to wear is personal.

Individuality — a considered mix rather than a formula, designed to be worn your way.

Made for the Way You Live

RUBYJADE is for women who know their own style — who might layer a fine gold chain with something bold, wear pearls with a band tee, mix precious with unexpected, and make it entirely their own.

Because the most interesting style rarely comes from wearing everything exactly as expected.

Real. Distinctive. RubyJade.